The selling problem for most retail salespeople isn’t the merchandise. It’s noticing. It’s listening. It’s understanding...
Read The ArticleLies customers tell. They're rarely talked about. Maybe some shoppers feel salespeople can’t be trusted. But retailers a...
Read The ArticleWhen I was looking for a lawn spreader, I asked the sales clerk, “Why should I buy this one?” He quickly answered, “Beca...
Read The ArticlePersonality styles have fascinated salespeople since the Greeks first identified them as the Four Temperaments. That’s b...
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