Posts about Marketing (6)

How to Reduce Friction in Selling

IHOP created a tsunami of publicity when they teased they were changing their name to IHOB. A few days later they reveal...

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Independent Retailers: How To Pitch Your Small Business Saturday Success To Reporters

The 2012 Thanksgiving holiday weekend retail sales total increased 12.8 percent according to the National Retail Federat...

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Can You Know If Your Marketing ROI Is Working For Your Retail Business?

Most every retail business owner is frustrated with their marketing costs because they don’t know how to calculate their...

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How Retailers Can Using Analytics To Build HIgher Converting Websites

  This is the second of a three-part blog wrapping up my time at IBM's Amplify conference last month with tips all retai...

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The 5 Shifts Brick-and-Mortar Retailers Are Making to Generate Up to 20% Higher Profits Every Month

Are you a hungry brick-and-mortar store owner who’s ready for a fresh, people-obsessed strategy? This training is for you if you want to grow your business using a powerful customer experience formula proven to make your cash register chirp.