The Retail Doctor Blog

manager interviewing a candidate at a shoe store
What Interview Questions Predict a Good Retail Hire?

Interview questions based on past behaviors are good to ask. Why? Most retail interviews are built on nebulous questions...

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two customers walk out of window covering store saying we'll be back
Why Do Customers Say They'll Be Back and Never Come Back?

Because nothing got resolved and nothing got scheduled. "I need to think about it" is almost never about thinking. It is...

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jewelry shopper having to cross a moat to buy something
Should You Sell From Behind a Counter?

No, not once the selling starts. The counter protects inventory; it does not sell it. Stores that let the case run the c...

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two women in an art glass studio
How Do I Keep a Shopper Engaged?

Keeping a shopper engaged in a store comes down to two moves: ask questions, and get the merchandise into their hands. A...

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