Recent Articles

How to Find Strength In Being A Brick and Mortar Retail Store

This is a post for retailers with physical stores competing with online shopping and technology that threatens their sales. We all cope with a...

Retail Customer Experience That Works: Connecting With Shoppers

The day I started to actually wash and condition my face was the day a spa esthetician made it clear that for a guy in my line of work... where my...

Sales Training: Letting Customers Wait Will Cost You Money

Retail sales training is necessary to encourage your customer to purchase now, not later. Do you sell one of the products customers can "wait" on? ...

Closing The Sale Techniques for Luxury Retail

Scarcity is one of the closing techniques rotten salespeople have used for years to try to make customers buy. It goes something like this, “We can...

Why Closing The Sale Techniques Are Dead For Retailers

I was talking to a potential client about her needs for retail sales training. She had read some of my blogs. She had watched my videos. “What I’m...

How To Engage Retail Customers Begins With A Wow Moment

For retail customers to let down their guard, share their desires, and get over their fears of purchasing, you must get them involved... I was at...

The 5 Shifts Brick-and-Mortar Retailers Are Making to Generate Up to 20% Higher Profits Every Month

Are you a hungry brick-and-mortar store owner who’s ready for a fresh, people-obsessed strategy? This training is for you if you want to grow your business using a powerful customer experience formula proven to make your cash register chirp.