Scarcity is one of the closing techniques rotten salespeople have used for years to try to make customers buy.
It goes something like this, “We can give you 20% off, but only if you buy it today.” If the customer isn’t quick, that offer of a discount will be gone, leaving them a fool to pay full price.
I have news for you...with the advent of the internet, there’s not much that’s scarce - except customers’ time.
We, as customers, know that some great deal, some coupon, some specific item will indeed be there tomorrow. If not from this retailer, then from some other. In many ways it’s like what you learn if you miss a bus, there’ll be another coming along shortly.