Posts about Marketing (13)

Bad Retail Advertising: Groupon & Online Coupons

[This is an excerpt from my new book, Groupon: Why Deep Discounts are Bad for Business] This part illuminates how Groupo...

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Alien Danger Using Groupon For Business

[This is an excerpt from my coupon marketing book, Groupon: Why Deep Discounts are Bad for Business] Did you see the mov...

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Groupon Business Review Part 2: Horny For The Deal

[This is an excerpt from my ebook, Groupon: Why Deep Discounts are Bad for Business] Part 2 of a series of 11 on the per...

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Whose Brand Is It Anyway? How To Stifle A Business: Us Versus Them

One of my first clients was a Best Western hotel nearly twenty years ago and I'm going to share with you about them to i...

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