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The Retail Doctor's Blog


Attract, Close & Delight Your Customers

How Retailers Can Using Analytics To Build HIgher Converting Websites

Bob Phibbs

This is the second of a three-part blog wrapping up my time at IBM's Amplify conference last month with tips all retailers can use to build their marketing and omnichannel sales. 

E-Commerce
In 1937, Sylvan Goldman, owner of the Humpty Dumpty supermarket chain in Oklahoma invented the shopping cart. It took 7 years to get his shoppers to use them.

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Topics: Marketing, webdesign, omnichannel, IBM

Why I Had To Trash My Website Design – And You Should Too

Bob Phibbs

Websites have progressed to become the most important marketing tool for any retailer, small or large.  

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Topics: Marketing, Attract customers, webdesign

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