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The Retail Doctor's Blog

Attract, Close & Delight Your Customers

How Retailers Can Using Analytics To Build HIgher Converting Websites

Bob Phibbs

This is the second of a three-part blog wrapping up my time at IBM's Amplify conference last month with tips all retailers can use to build their marketing and omnichannel sales. 

In 1937, Sylvan Goldman, owner of the Humpty Dumpty supermarket chain in Oklahoma invented the shopping cart. It took 7 years to get his shoppers to use them.

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Topics: Marketing, webdesign, omnichannel, IBM

Why I Had To Trash My Website Design – And You Should Too

Bob Phibbs

Websites have progressed to become the most important marketing tool for any retailer, small or large.  

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Topics: Marketing, Attract customers, webdesign

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