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How To Improve An Underperforming Retail Sales Team

Do you remember what it was like when you started your first retail sales job? The joy of finding out how you could do better, and especially sell...

To Learn Relationship Selling And Close More Sales, Dissect A Movie Script – Here’s Why

I train a lot of retail stores how to sell using a fairly detailed process. You can’t just wing it. If you're wondering how to get more out of...

Mission Possible – Train Your Retail Sales Team On How To Sell

A lot has been written about the gamification of employee training.  The idea is the short-wins you get from a game keep you hooked on moving...

The New Frugality: How to Reach Out to Retail Consumers Who Want to Buy Less

Buying less is a concept that seemed out of style for consumers beginning with the go-go 80’s until about three years ago.  

Retail Sales Training To Sell More: Answer "So what?" Features With Benefits

 If I go outside and point up to the sky, what will passersby do?

Look up in the air.

When they do and they don’t see anything, they will feel ...

3 Deadly Traits That Kill Your Efforts To Attract and Keep Customers

Some of the most popular questions people have for me after they join my newsletter are:

How do I get more customers in my store?

How do I...

Retail Sales Training: How To Sell More In Your Store

"How can I sell more to customers?" is a frequent question from retailers of all sizes.

And it's the smart question.

That's because many companies...

How To Sell Luxury Brands, Retail Products, Services

Has demand dried up for luxury brands? 

If you are selling to the luxury crowd, do you find yourself offering discounts to close the sale...

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The 5 Shifts Brick-and-Mortar Retailers Are Making to Generate Up to 20% Higher Profits Every Month

Are you a hungry brick-and-mortar store owner who’s ready for a fresh, people-obsessed strategy? This training is for you if you want to grow your business using a powerful customer experience formula proven to make your cash register chirp.

I'm ready to win