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The Retail Doctor's Blog


Attract, Close & Delight Your Customers

10 Best Retail Sales Blog Posts of 2016

Bob Phibbs

I write hundreds of blogs per year all focused on how to grow retail sales, attract new customers and improve retailers marketing and training.

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Topics: Retail Sales, Marketing, Retail Sales Training, conversion rate

How To Fix Your Retail Sales - The Challenge

Bob Phibbs

Many retail brand managers, store owners, and managers are shaking their heads in frustration trying to figure out what they are missing to be able to increase sales.

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Topics: Retail Sales Training, retal sales, conversion rate

How To Close Retail Sales: Identify The Customer Conversion Points

Bob Phibbs

I can’t tell you how many people ask me to speak at a whole seminar on tricks how to close a sale.

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Topics: conversion rate, increase retail sales, retail conversion rate

Retailers, What Good Is Big Data If You Don’t Use It To Boost Conversion Rates?

Bob Phibbs

When I was working with a franchise startup, we were seeking a POS system that could grow with us. The winner had multiple reporting capabilities.

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Topics: Merchandising, Retail Sales Training, conversion rate, IBM, Shoppertrak, big data

5 Ways How to Raise Your Retail Sales Associates' Conversion Rate

Bob Phibbs

Brick and mortar retail stores face the daunting challenge of getting their retail associates to convert customers who are lookers into ones who are buyers.

Fortunately, the brick and mortar retailer has one significant advantage, the customers are actually standing in front of her or his employees and not just remotely connected via the Internet.

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Topics: Retail Sales, Retail Sales Training, conversion rate

How To Use Personality Styles To Improve Conversion Rates Of Your Retail Salespeople

Bob Phibbs

Retailers have tried everything it seems to get employees to sell more.

So many try to hire the natural born salesperson. That doesn’t really work because generally they are few and far between.

Some try to use contests but that only works for a certain personality style.

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Topics: Personality, Retail Sales Training, conversion rate

Are Your Retail Sales Techniques Killing Conversion Rates By Making Customers Wary?

Bob Phibbs

My client in Houston had ordered a town car to bring me to their office; a nice luxury perk. As he navigated the freeways, the driver quickly changed lanes as he cut in and out of traffic. 

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Topics: Customer Service, Retail Sales Training, Employee Management, conversion rate

How To Navigate The Complex Retail Sale And Increase Your Conversion Rate In Four Steps

Bob Phibbs

Do you ask a wall of questions before ever getting a customer excited about the possibilities in what you sell?

If so, I’ll bet it is affecting your conversion rate (the number of people you encounter divided by the number of times they purchased).

Such was the case when I went into a flooring retailer…

Me: I’m looking for a new wood floor.

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Topics: Retail Sales Training, conversion rate

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