The Retail Doctor Blog

Closing a sale. Why is it so hard to do? Because you are putting yourself on the line. Did you read the situation correctly? If you ask and they...

The days of trying to make shoppers buy something are gone. Even if you still try to use old school closing techniques, the world has changed.

I can’t tell you how many people have asked me to give a whole seminar filled with tricks on how to close a sale.

I won’t do it.

That’s because...

Steve was a very good salesman.

He had enthusiasm; he had product knowledge, and he had a swagger to his presentations.  

He wanted to help as...

A lot has been written on closing a sale, but what if you could see the warning signs you were going to crash and burn? Would that be valuable to...

If you work in retail sales, you have to care more about the customer than you care about yourself.

Yes, you might be getting a commission, a...

Scarcity is one of the closing techniques rotten salespeople have used for years to try to make customers buy.

It goes something like this, “We...