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I know that retail tweets can be snore-inducing. Rather than curse the dark, let's light a candle!

I know that retail tweets can be snore-inducing. Rather than curse the dark, let's light a candle!

Subscribe to my blog with the RSS button at left. I'll deliver helpful, informative content (although a bit longer than 140 characters) into your email box a few times a week. Plus at no additional charge, I'll convert the major retail trends, retail sales training and marketing into English.

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Read My Latest Blog Posts

Best Suggestive Selling Tips and Techniques for Luxury Retail Stores

You want fries with that? is probably the most derided add-on question ever asked. And at that time, the most valuable. Just by training their employees to ask everyone the same question, McDonalds...Read more

5 Steps to Closing a Retail Sale Quickly

Back in the 80’s when I was creating my own retail sales training techniques, I heard a sales trainer say that as soon as the customer is in front of you, you should be trying to close the sale....Read more

Email Marketing: Do You Know Why Hotmail, AOL And Others Are Bad For Business?

Are you doing everything you can when you are marketing your small business? If you still use Hotmail or other free email providers, I would suggest not. Most people use a @Hotmail.com, @Yahoo.com,...Read more

4 Ways To Improve Your Retail Customer Experience and Sales

Many retail stores offer the same or similar products as you do. And anything is available online. If the only thing your customers can hope for is a product, then you’re in direct competition with...Read more

How To Build The Best Retail Loyalty Program

You have a customer who prefers your brands, your service and your retail store. How do you reward that loyal customer? For too many retailers, the solution is some type of frequent-shopper discount...Read more