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I know that retail tweets can be snore-inducing. Rather than curse the dark, let's light a candle!

I know that retail tweets can be snore-inducing. Rather than curse the dark, let's light a candle!

Subscribe to my blog with the RSS button at left. I'll deliver helpful, informative content (although a bit longer than 140 characters) into your email box a few times a week. Plus at no additional charge, I'll convert the major retail trends, retail sales training and marketing into English.

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Read My Latest Blog Posts

Avoid These 4 Small Business Saturday Shop Small Retail Mistakes

American Express Small Business Saturday is November 29, 2014. While the day prior - Black Friday - is big chains’ day, Saturday is the day for independents to amp up their volume. It is your chance...Read more

Do You Have A Bitter Betty Employee Killing Your Retail Sales?

You’ve met her  …or him before as a customer … The employee who knows everything. Who condescends to help you if they are so moved.  Whose unhappiness with their own life spills over onto...Read more

5 Pitfalls of DIY Retail Sales Training in Your Store

While I love to speak to retailers and train them how to sell better in their stores, I have another passion for fixing up old houses. The first bathroom I remodeled, I decided to tile the tube walls...Read more

Retail Holiday Sales: It's Called Thanksgiving, Not Thanksgetting

The US Thanksgiving holiday will be celebrated this year with retailers opening on Thanksgiving and people leaving their homes to shop instead of sharing their day with loved ones.  Thanksgiving...Read more

Are You Overlooking This Advanced Retail Selling Technique?

One of the most basic elements of any retail sales training program is covering product features and benefits. The feature is a fact you can’t dispute; the benefit is what the customer gets from that...Read more