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How Lee Fisher Fishing Supply Broke Sales Records with SalesRX

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Industry

Specialty Sporting Goods

Challenge

Lee Fisher Fishing Supply had no formalized training program, resulting in inconsistent selling across its three locations.

Results

20% holiday-season growth, with every store breaking its own sales records. Customer base and loyalty both grew alongside it.

Key Product

SalesRX Classic

3
Locations
+20%
Holiday Growth

Staff appreciated the investment. We increased customer base and loyalty. I grew as a GM.

Joy Lee

General Manager

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About Company

Lee Fisher Fishing Supply is a specialty sporting goods retailer serving the Tampa Bay area with three locations, offering fishing tackle, gear, and expert advice to anglers.

The Challenge

Lee Fisher Fishing Supply had no formalized training program, resulting in inconsistent selling across its three locations.

The Solution

General Manager Joy Lee brought in SalesRX to standardize training across all stores.

The Results

20% holiday-season growth, with every store breaking its own sales records. Customer base and loyalty both grew alongside it.

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