Customers are why a business exists. If your staff doesn't understand where customer service can fail in a brand, they often can't create customer service in their own store that is exceptional.
That's important because customers don't rave about average.
Use today's post as a springboard for your own crew at your store. What should have happened at various points in my story?
That's all for this week, please make sure to join my Facebook page here, submit your questions Wednesday and watch as I answer them LIVE Thursday morning. (You can also go to the page and watch this week's replay.)
Good selling!