I began last year determined to increase all five main vehicles for communicating with my network: Facebook, Twitter, YouTube, my email newsletter list as well as this blog. I’m thrilled to let you know they’ve doubled so thank you readers for sharing my views on some of the biggest trends in retail sales training, marketing, luxury products and much more. Continue reading Top 10 Best Retail Blog Posts of 2011. Did you read them all? »
This is an excerpt from my new whitepaper which you can download here.
It’s almost funny the way negative retail holiday stories so predictably appear. This year they are three weeks earlier than last year with Mike Kraus headline, “Lower Retail Sales Predicted This Holiday Season” on AllBusiness. In spite of the fact they quote both the NRF and ISCS as saying it will
Continue reading Beware of 6 Retail Holiday Doom and Gloom Stories »
This is from the introduction to my new white paper on holiday 2011.
Familiarize yourself with the Scrooge of the season: the media, and their “Doom and gloom” reports.
No matter the year or the form of media, retail holiday sales are consistently covered in a negative manner, with any positives buried under a pile of negative news, which can ruin your sales. Continue reading Negative Media Hype Affects the Success of Retail Holiday Sales »
They’ve started again.
The stories. The fear. The media saying we’re scared of a bad holiday – despite optimism among the trade group the National Retail Federation.
What do the stories want to present? That retailers will have a Continue reading Why Cutting Prices Didn’t Work During the Depression And Won’t Today »
Retail is still poised for a shakeout. That’s because retail is still overbuilt by 20% with 20% more places to buy more of the same stuff that everyone else has. Oh yes, and cheaper.
I don’t care if you sell luxury cars, yachts, jewelry, clothes, electronics or other widgets; whether its in a mall, a strip center or Rodeo Drive, there’s only one thing worth your money right now. Continue reading How To Create Memorable Retail Training »
Sign up to get monthly tips and tricks delivered to your inbox direct from The Retail Doctor®, Bob Phibbs.
