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Why I’m Bob Phibbs, the Retail Doctor with a ®

In some of the glowing reviews of my new book, some writers and bloggers have called attention to the fact I am referred to throughout the book as Bob Phibbs, the Retail Doctor®.

There’s a reason, it is a registered trademark of my business, the Retail Doctor; legal counsel insisted. Continue reading Why I’m Bob Phibbs, the Retail Doctor with a ® »