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Retail Training: Don’t Make Customers Storm Your Castle, er Counter

Oftentimes retailers hire people less comfortable out on the salesfloor and more comfortable behind the wall of the counter, in particular Amiables. That’s why I refer to the counter as the castle.

It is a safe place for them to stand, fortified to withstand the attack of customers. Continue reading Retail Training: Don’t Make Customers Storm Your Castle, er Counter »

The Scheduling Secret To Building Your Retail Sales

Your part-timers are returning to school shortly, the rush is over and you are probably looking for places to cut costs. 

If you build staff to meet sales you could be ramping yourself down – low sales become a self-fulfilling prophecy because customers will have to wait for service.  Continue reading The Scheduling Secret To Building Your Retail Sales »

How to Have a Year You’re Not Ashamed Of

The close of another year is upon us. For some, it was record-breakingly good.

One thing that is true across the board, this was a year fraught with ups and downs -from higher prices, from employees feeling more confident about leaving for something better and yes, from Amazon.

Did you miss some opportunities? I know I did. Continue reading How to Have a Year You’re Not Ashamed Of »

Top 10 Best Retail Blog Posts of 2011. Did you read them all?

I began last year determined to increase all five main vehicles for communicating with my network: Facebook, Twitter, YouTube, my email newsletter list as well as this blog. I’m thrilled to let you know they’ve doubled so thank you readers for sharing my views on some of the biggest trends in retail sales training, marketing, luxury products and much more. Continue reading Top 10 Best Retail Blog Posts of 2011. Did you read them all? »

Retail Sales Training: Don’t Assume The Customer Wants The Cheaper Option

cheaper

From the Retail Doc’s Facebook Fan page:

Jessica Westberg from Billings, MT asked ” Can you write about not assuming the customer wants the cheaper option?”

Sure and here’s a perfect place for a story and retail sales training. Continue reading Retail Sales Training: Don’t Assume The Customer Wants The Cheaper Option »